Virtual Toolbox

Mount Mercy University’s brand defines the university’s place in the higher education marketplace and enhances the recognition of the university and its exceptional programs. Design and editorial unity enables our communications materials to have a cumulative positive impact.

The objective is not to make every publication look the same, but rather to give each piece common elements that will clearly communicate that it is a piece representing Mount Mercy University.

Essential elements of our brand include: 

  • Logos
  • Editorial standards
  • Web and social media standards
  • Colors and typography
  • Photography
  • Stationery (letterhead, envelopes, business cards, nametags, paper office signs and note cards)

The Office of Marketing & Communications can answer questions about identity standards and is available to provide strategic marketing planning in addition to creative services.

Contact us with your questions or submit a Marketing Request if you'd like our assistance with a project.