Logos

Official Logo, Athletics Logo and Seal

Mount Mercy is graphically represented by a set of visual brands: institutional logo, athletics logos and our institutional seal.

A Mount Mercy logo should be used on all university publications, whether in print or electronic form. Officially recognized departments, programs, institutes and staff are authorized to use the logo to represent the university. Use of the Institutional Seal is reserved for diplomas, transcripts and other official university documents. The athletics logo is only allowed for approved usage. Contact the Office of Marketing & Communications (email marketing@mtmercy.edu) for questions about seal and athletics logo usage.

Authorized academic colors are blue (PMS 540) and gold (PMS 108). These are the only appropriate colors for two-color reproduction of the institutional logo. The institutional logo, seal, and athletic logo may be printed in a single color, including blue, gold, black and white. When considering the use of anything other than a single color or the official colors, contact the Office of Marketing & Communications for assistance. Coordination through this office will ensure a consistent image.

For maximum clarity and visibility, care should be taken to ensure that the logo is always readable and that other images or design elements do not visually interfere. The logo should appear in its entirety and should not be combined graphically with another emblem or symbol. Type appearing on the same surface as the logo should not touch the logo or be superimposed over it. The logo should not be altered or distorted in any way and should always be in the styles shown.

Additionally, DO NOT do the following with the logo:

  • Do not attempt to recreate any of our signatures by redrawing, typesetting or scanning 
  • Do not stretch the logo outside of its original proportion ratio
  • Do not make the logo other colors
  • Do not change the positioning of elements of the logo, i.e. moving the cross

Only use approved reproduction artwork available through the Office of Marketing & Communications.

Institutional Logo (Stacked)

Downloads:
Right click on the link you wish to download, and click "Save As."

.ai               .eps               .jpg

.tiff              .pdf 

 

Downloads:
Right click on the link you wish to download, and click "Save As."

.ai               .eps               .jpg

.pdf 

Downloads:
Right click on the link you wish to download, and click "Save As."

.ai               .eps            .png

Institutional Logo (Horizontal)

Downloads:
Right click on the link you wish to download, and click "Save As."

.ai               .eps               .jpg

.tiff              .pdf 

Downloads:
Right click on the link you wish to download, and click "Save As."

.ai               .eps               .jpg

.pdf     

 

Downloads:
Right click on the link you wish to download, and click "Save As."

.ai               .eps               .png

Please note, the white logo is for use on dark backgrounds. The checkerboard pattern in the samples above represent a transparent background, but will not show up when you use the logo files.

When resizing any of these logos within a file, hold the shift key and drag from the corners of the logo. This will ensure that the proportions of the logo are preserved and the graphic doesn’t become distorted.

Athletics Logo
The athletics logo is only allowed for approved usage. Contact the Office of Marketing & Communications (email marketing@mtmercy.edu) for questions about athletics logo usage.

You may use the following as alternate options for mustang images for non-athletic purposes:

Downloads:
Right click on the link you wish to download, and click "Save As."

.ai               .eps               .jpg

.tiff              .pdf 

Downloads:
Right click on the link you wish to download, and click "Save As."

.ai               .eps               .jpg

.tiff              .pdf 


Institutional Seal 
Use of the Institutional Seal is reserved for diplomas, transcripts and other official university documents. Contact the Office of Marketing & Communications (email marketing@mtmercy.edu) for questions about seal usage.