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BK 311 Resources

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Selected Electronic Books -- Periodical Databases -- Selected Books in Busse Library -- Selected Websites

Selected Electronic Books

Fath, William C. How To Develop And Manage Successful Distributor Channels In World Markets. New York : AMACOM Books, 1995.

Foley, James F. The Global Entrepreneur. Chicago, IL : Dearborn, A Kaplan Professional Company, 1999.

Johnson, Thomas E. Export/import procedures and documentation. New York, N.Y. : AMACOM Books, 1997.

Lee, Ook. Internet Marketing Research: Theory and Practice. Hershey, PA: Idea Group Publishing, 2001.

Melville, Ian. Marketing in Japan. Oxford [England] ; Woburn, Mass. : Butterworth-Heinemann, 1999.

Oliver, Richard W. The Shape of Things to Come. New York : McGraw-Hill Professional, 1999.

Rao, C.P. Globalization and its Managerial Implications. Westport, CT: Quorum Books, 2001.

Stanat, Ruth. Global Gold. New York, N.Y. : AMACOM Books, 1998.

Wells, Louis T. Marketing a country. Washington, D.C. : World Bank, 2000.

Zuckerman, Amy. Exporting and importing. New York : AMACOM Books, 1998.

Zuckerman, Amy. International Standards Desk Reference. New York : AMACOM Books, 1997.

 

Periodical Databases
 

Ebsco Databases (password required)

  • Ebsco Academic Search Premier -- Contains full-text articles for over 3,400 scholarly journals and is the world's largest scholarly, multi-discipline, full text database. Subject areas include: social sciences, humanities, education, computer sciences, engineering, languages, linguistics, arts & literature, medicine, and ethnic studies.
  • Ebsco Business Source Premier -- Contains over 2,700 full text scholarly journals covering areas of management, economics, finance, accounting, international business, and other interests. Some 200 publications have full contents dating back to 1965.

FirstSearch Databases (password required)

After you key in your login and password, you will need to select again from the list of available databases on the search screen.  To do this click on the dropdown menu in: Jump to Advanced Search: Select a Database to Search.  Select the required database and begin your search. You may initiate an InterLibrary Loan request from FirstSearch databases to the Busse Library. Use the linked NOTE 13A: Searching the FirstSearch Databases for help in using the databases. 

  • ArticleFirst - Index to citations from of over 12,600 journals. Tips on using this database.
  • GPO Advanced Search - Index to information printed by the US Government Printing Office. Tips on using this database.
  • World Almanac - Facts and figures
  • WorldCat - Over 30 million catalog records of books and audiovisuals held in libraries around the world. A good way to see if a book has been published on a topic which you may want to borrow through InterLibrary Loan. Remember to select books with at least 15 library holdings indicated. Tips on using this database.

Academic Universe: Business Information: Lexis-Nexis. (password required)

 

Selected Books in Busse Library
Advertising age international.
New York: The Ad Age Group. PERIODICALS

Kaynak, Erdener.
Global perspectives in marketing.
New York: Praeger, 1985. HF1009.5 .G58 1985

Norris, Ruth.
Pills, pesticides and profits: the international trade in toxic substances.
North River Press, c1982. HD966.5 .P54

Ricks, David A.
Blunders in international business.
Cambridge, MA: Blackwell, 1993. HD62.4 .R53 1993

Root, Franklin R.
Entry strategies for international markets.
Lexington, MA: Lexington Books, c1987. HF1009.5 .R595 1987

Sletten, Eric.
How to succeed in exporting and doing business internationally.
New York: Wiley, c1994. HF1416.5 .S57 1994

Smith, N. Craig.
Ethics in marketing.
Homewood, IL: Irwin, c1993. HF5415.122 .S59 1993

Terpstra, Vern.
International dimensions of marketing.
Boston: PWS-Kent Pub. Co., c1988. HF1416 .T47 1988

Ting, Wenlee.
Multinational risk assessment and management: strategies for investment and marketing decisions.
New York: Quorum Books, 1988. HD61 .T56 1988

Warner, Malcolm.
International encyclopedia of business and management.
New York: Routledge, 1996. HF1001 .I53 1996, Ref.

Wiklund, Erik.
International marketing: making exports pay off.
New York: McGraw-Hill, c1986. HF1009.5 .W55 1986

 

Selected Websites



Online materials for students enrolled in BK 311 are provided by the Busse Library, Mount Mercy College, Cedar Rapids, IA. Use is limited to registered students. Contact the Busse Library with your questions.